Archive for the 'cbf' Category

Members of the Local Organising Committee LOC of the World Cup Brazil 2014

Friday, August 20th, 2010

Lancenet, one of the most influential sports website in Brazil, published yesterday a report about the Local Organising Committee of the World Cup 2014.

The members of the LOC were all chosen by the President of CBF, Ricardo Teixeira: Joana Havelange, Teixeira’s daughter (Teixeira is son in law of Joao Havelange, who was President of FIFA from 1974 to 1998); Francisco Mussnich, Teixeira’s lawyer; Mario Rosa, Teixeira’s advisor in Brasilia, helped Teixeira while he was responding to a Probing Comission before the Brazilian Senate, in 2001); Rodrigo Paiva, spokesman of CBF; and economist Carlos Langoni, former President of the Central Bank of Brazil.

The report informs that, due to attrition, Rosa and Langoni have quit, and were not replaced; still according to the report, other partners of Mussnich report to the LOC, including an architect, who would be consultant on stadiums matters.

In the World Cup 2010, the LOC was composed by the members of the South Africa Government and of National and Regional Football Federations; in Germany 2006, the LOC was composed primarily by members of the German Government (Franz Backenbauer was appointed by the Government to head the German LOC), with some participation of the Federations; in 2002 Japan and Korea, the LOC had members from the Governments, the Federations and some big corporations (LG and Hyundai) – the Japanese LOC confronted FIFA over ticket prices and accommodation matters.

Lancenet conducted a survey asking Brazilians whether they agreed with this method of managing the World Cup 2014; 33% said that they would prefer a 3-parties (Government, Federations and the Civil Society); most didn’t know or didn’t care.

Fact is that few Brazilians know who is going to pay for the Cup, and who is going to profit. Most Brazilians only care about the result of the matches of the Brazilian team.

CBF is a private entity and, as such, is not obliged to open its financial records to the public. According to this Federal Representative, CBF will receive US$ 420 million from FIFA (let alone the proceedings it will collect from marketing partnres), and nobody knows what is going to happen with that money. On the other hand, it is well known that the Brazilian Government will spend lots of cash to fund the World Cup.

Mano Menezes is the new coach of Brazil

Saturday, July 24th, 2010

Today, the CBF site published an official note to inform that Mano Menezes is the new coach of Brazil National team. Yesterday, Muricy Ramalho was invited, but could not accept the invitation because he already had a contract with another team.

Mano Menezes (see official site and wikipedia), born in 1962, is currently coach of Corinthians, in Sao Paulo.

His name is Luis Antônio Venker de Menezes. In Portuguese, “mano” is synonym (not slang) for “brother”; the term “mano”, however, is used as slang for “close friend”.

And Mano is indeed a nice person, close friend to several players, team directors, journalists, etc.  His twitter is said to be the second most popular in Brazil – only one popular TV star has more followers than Mano.

As a football player, he only performed in amateur teams, and there is nothing worthy commenting.

As a coach, he had two titles in the State League of Rio Grande do Sul in 2006 and 2007 and another one in Sao Paulo in 2009; at national level, he won the Cup of Brazil in 2009.

CBF considered that these credentials are good enough to lead Mano Menezes to be the the coach who will try to win the World Cup 2014 in Brazil, certainly the most important tournament ever disputed by the Brazilian National Team.

Brazilian designers criticize the World Cup logo

Wednesday, July 21st, 2010

Since it first leaked to the media, the World Cup 2014 logo has been receiving bad criticisms in Brazil.

This week, the Brazilian Association of Designers issued an open letter called World Cup 2014: a wasted opportunity?

This article is interesting because, supposedly, represents a technical opinion by the Brazilian professional designers (the letter is signed by João de Souza Leite, a Director of the Association, also Professor of Design at respected PUC-Rio); besides, examples are provided of what could be considered a good design.

Below, some non-literal translated excerpts of the message:

An event such as the World Cup is an unparalleled opportunity for the host country to demonstrate some of its more significant values and skills.  The World Cup 2014 can make visible our in design, implementation, realization.

In other big events in the past, hosts took the opportunities to expose the culture, make experiments and look even beyond the limits of the events.

For example, in the Olympic Games of Sidney in 2000, Australians elected eco-sustainability as one their main values; and the infrastructure of the venues and city showed it.

In the Olympics of 1964, the signs created by the Japanese – pictograms that overcame the language barrier through the use of meaningful images accessible by any citizen of the planet – set a parameter for all communication to be implemented in similar situations, airports hotels, large areas of the congressional stadiums.

Good logos also incorporate traces of a National image. The logo designed by Josep Trias for the Olympics in Barcelona echoes the language of Joan Miró and Pablo Picasso, reinforcing the cultural origin of the symbol. The logo adopted by the Americans for the World Cup 1994 is a direct reference to the American flag.

The logo presented for the World Cup 2014 seems to be in opposition to all these values.

The judging commission can’t be blamed; their members are not used to think about such values – that’s not their jobs.

The logo of the World Cup 2014 is rough and unfinished. Its basic concept- multiple hands taking hold of a ball or a CUP – is open to questioning, since that should not be its primary goal . It is unfinished because of the inadequacy of the design, which sits somewhere between the comic and ironic, with unnecessary details to delineate the shape – the use of shadows in the hands is the most basic of the resources available in graphics software design.

The form of letters, what to say? The typographic tradition started in the 15th century indicates that the shape of the letter always carries some sort of meaning. The 2014 Logo only shows a certain inability in writing, something childish.

Besides, the lack of a reference basis causes a lack of vertical support, keeping it in precarious balance.

By presenting this Logo, we are showing to the World an enormous incapability to work with project and design of symbols.

See full original text.

Brazil team starts preparation for 2014

Tuesday, July 6th, 2010

On July 2nd 2010, the Brazilian National Team lost to Holland, and started preparing for the World Cup 2014.

The first step is to find a new coach (Dunga and his staff were dismissed right after arriving in Brazil, back from South Africa).

According to Brazilian news, some of the candidates are Felipe Scollari (coach of the champion team of 2002), Leonardo (who played in the champion team of 1994 and had a recent and brief experience as coach of Milan AC), Vanderlei Luxemburgo (the greatest winner of titles of the Brazilian league, but who had a not very sucessful experience as coach of the National Team in 1998-2000) and others.

The decision is up to Ricardo Teixeira, President of the powerful Brazilian Confederation.

Teixeira said that he will appoint the new coach still in July 2010, for the Brazilian team already have a friendly match scheduled for August 10th 2010, against the USA team.

Update: on July 24th, Teixeira announced that Mano Menezes is the new coach of Brazil.

Update: on July 23rd 2010, Teixeira announced that Muricy Ramalhos is the new coach of Brazil.

Teixeira is also President of the World Cup Local Committee; as such, he should be very busy preparing the stadiums for 2014.

Brazil is the only country in the World which won’t have to play Qualifying for the World Cup 2014.

CBF files lawsuits for ambush marketing

Wednesday, June 2nd, 2010

CBF, the Brazilian Football Confederation, will file lawsuits against several Brazilian corporations for the practice of  ambush marketing, “a marketing campaign that takes place around an event but does not involve payment of a sponsorship fee to the event”; the event, in this case, is the World Cup 2010.

On May 26th, it was announced that CBF would start action against Claro, TIM, Café Pelé, Banco Votorantim, GM, Mastercard,  Hyundai, MRV Engenharia, Samsung, Walmart, Ipiranga, ALE, Ponto Frio, Ricardo Eletro, Casas Bahia, Diário de S. Paulo, Magazine Luiza (all these companies are multi-million or multi-billion dollar companies),  Noova Produtos Promocionais, Ponto Inicial Brindes, The Leadership Group, Chevrolet Américas Barra, Prensa Popular, Definitive 1 and Perfumaria Ribeiro Box.

Today, June 2nd, the following companies, all big corporations, were added to the list: Caixa Econômica Federal, Aguardente Ypioca, Telefônica, Olympikus e Supermercado Guanabara.

These companies, in their marketing campaigns, made references to the expression “World Cup”, and/or exhibited someone wearing the Brazilian uniform. Below, a movie in which Robinho advertises a Volkswagen car:

Several of the above companies are direct competitors of the official sponsors of the Brazilian team; FIFA and CBF claim they have to take strong measures to protect the interests of such sponsors.

This kind of action is unheard of in Brazil until recently. In November of 2009, FIFA lawyers started sending warning letters to companies using the trademark World Cup (by then, FIFA had already registered nearly 30 expressions, marks and logos with INPI, the Brazilian Institute for Intellectual Property).

The outcome of such suits is still hard to predict – but they will certainly establish a jurisprudence for the World Cup 2014.

Can Brazil afford 12 host cities?

Tuesday, April 27th, 2010

Last year, FIFA appointed the 12 Brazilian cities which should host matches of the World Cup 2014.

Last week, the Minister of Sports in Brazil, when talking about the delays in the works of the stadia, said that some cities could be excluded from the list of hosts; a few hours later, the Minister withdrew, and said that there are no plans of excluding any city.

FIFA demands a minimum of eight host cities. South Africa will have nine host cities and Germany had twelve. Does Brazil need to have twelve host cities? Can Brazil afford it?

The decision to approve the final host cities is up to FIFA; FIFA will certainly listen to CBF before taking a decision. FIFA and CBF see the World Cup as a business, which must return a profit.

It was by a request of the Brazilian Government that 12 cities were appointed as hosts (and there were still other candidates). The Government hopes to gain world exposition to as many cities as possible, during the World Cup. That would be good.

However, what’s the cost of such diversification?

The first stage of the Cup has eight groups, with four countries each; each group will have six matches. It’s only in this first stage that any host city may claim to host matches; past that, when come the rounds of 16, 8, quarter finals, semi finals and final, matches become more and more important, and FIFA will direct them to the bigger cities and stadia.

So, it is likely that smaller cities such as Manaus, Cuiabá and Natal, will end up building a stadium to host only three matches of the World Cup. These cities don’t have strong local teams to occupy the stadia once the Cup is finished. Past experiences have shown that a World Cup can drain host city’s coffers.

Besides, distances in Brazil are much longer than in South Africa or Europe. Transportation infrastructure in Brazil is poor. By lack of money or of competence, the works in all stadia are delayed. FIFA was concerned with the dealys in South Africa, and will try to avoid the same mistakes in Brazil.

It will be no surprise if FIFA decides to reduce the number of host cities in Brazil.

Works in all Stadiums are delayed

Wednesday, March 3rd, 2010

On October 30th 2007 (nearly two and a half years ago), FIFA named Brazil as the host country of the World Cup 2014; and on June 1st 2009 (nine months ago), FIFA and CBF announced the twelve host cities of the Cup.

FIFA set March 1st 2010 as the deadline for all hosts to have started the works to build or refurbish the stadiums; today, March 3rd 2010, only three of the hosts have started some works (but not one brick has been laid – see report further below).

A few weeks ago, FIFA expressed preoccupation with the delays in South Africa;  “if the World Cup started tomorrow, we wouldn’t be ready”, said Secretary General Jerome Valcke. Yesterday, when celebrating the 100 days countdown to the 2010 World Cup, Valcke declared that “FIFA won’t have with Brazil the same patience they did with South Africa“.

CBF sent a message to all host cities, demanding explanations for the delays. A new deadline was set to start works: May 3rd. CBF said that cities which don’t comply with deadlines may loose their rights to host matches. The deadline for all stadia to be finished continues to be December 31st 2012, six months before the kick off of the Confederations Cup 2013.

Current situation of the stadiums:

Belo Horizonte: works scheduled to start on June 12nd; the Government is still looking for private partners to finance the works.

Brasília: works were scheduled to start in April; however, a case of corruption came out, and the ex-Governor was impeached and is under arrest. Political indefinition will probably cause delays.

Cuiabá: works scheduled to start on March 23rd.

Curitiba: Atlético Paranaense, owner of the stadium Arena da Baixada, estimates that they will need R$ 80 million to adapt the stadium to FIFA demands; now, they are looking for the money.

Fortaleza: works scheduled to April. The bidding process was started in December 2009, contractor to be known late March.

Manaus: Prosecutors required changes in the bidding process; works are scheduled to start in April.

Natal: bidding process to start in April; works to start in June.

Porto Alegre: Internacional, owner of Beira-Rio, claims that some internal refurbishments were already started; however, nothing in the structure was changed. Internacional is claiming tax exemptions to buy construction material to refurbish the stadium.

Recife: works to start in May. According to the local committee, delays were caused by late changes in the project to adapt it to environmental laws.

Rio de Janeiro: the local committee says that sub-soil studies have started on March 1st; clearly, a cosmetic measure to pretend to comply with FIFA deadlines. The bidding for the major works will be launched in April.

Salvador: the bidding process is finished, the contractor is defined, but the Goverment still need money and environment licenses to start the works.

São Paulo: probably (and suprisingly), Morumbi is the stadium with most problems. Neither Sao Paulo FC (owner of the stadium) nor the Governments want to spend money with the stadium. Some changes were made to the project which had been originally approved, but FIFA didn’t like the changes; FIFA President Joseph Blatter said that “Morumbi doesn’t meet the FIFA requirements to stage the opening match of the World Cup 2014“.

The powers of CBF

Monday, December 7th, 2009

CBF stands for Confederação Brasileira de Futebol, or Brazilian Confederation of Football; CBF, a confederation, congregates all the football federations in Brazil.

Given the popularity and capillarity of football in Brazil, CBF is one of the most powerful organizations in the country; read the origins of the power of CBF. In Brazil (except for the year of 1987, read further below), there is no League, as in most European countries; in a League, the teams have the final word; in Brazil, CBF has it.

CBF is a private entity; the Government has no injunction on CBF. The official website of CBF is, currently, CBF has some kind of agreement with, the largest media group in Brazil, whose banners are shown at the top of CBF homepage.


CBF doesn’t have to open its accounts, neither to the Account Offices of the Government, nor to private owners.

And CBF makes a lot of money.

CBF collects all money earned by the Brazilan team. When Brazil won the Confederations Cup, FIFA paid a prize in cash, collected by CBF. When a big company signs a contract to sponsor the Brazilian team, CBF collects the money; last month, German carmaker Volskwagen announced that will sponsor Brazil until 2014, gaining the right of claiming to be a sponsor (VW is the biggest seller of cars in Brazil) and transporting the team in VW buses – the financial value was not disclosed, as CBF is not obliged to.

More. When Brazilian television chains pay to broadcast matches of Brazilian championships (from 1st to 3rd Division, men or women), it’s CBF who collects the money (and passes it along to the teams – read further belong about the Club of the 13). When Brazil makes friendly matches around the world (why would Brazil play against Oman in the end of November?), it’s CBF who negotiates how much Brazil will be paid, and eventually collects the money.

Of course, CBF has also duties. The most visible of all is to coordinate the activities of the Brazilian National team. CBF pays the salaries of a permanent staff and of all players while they are serving the national team. The players, usually international stars, are accommodated in the best hotels, and eat the best food.


Project of new CBF headquarters

CBF negotiates with TV stations on behalf of the Brazilian teams. CBF, of course, attempts to collect as much money as possible. A problem arises, though, when it comes to share the money between the teams; not all teams are equal, and the money shouldn’t be split equally.

In 1987, this caused a small rebellion. There was no agreement between CBF and the major Brazilian teams, regarding division of TV revenues. That year, instead of submitting to CBF, the major 13 teams in Brazil decided to create the Clube dos 13 (Club of the 13), a kind of League of Clubs.

Clube dos 13 organized a parallel championship in 1987, called Cup João Havelange, which was not officially recognized by CBF. In the end, CBF asked Flamengo and Internacional, winners of João Havelange Cup, to have a play off against Sport Recife and Guarani, winners of the official CBF Brazilian Cup (which was disputed by the weaker teams of then). Flamengo and Inter refused, and Sport Recife was declared official champion of 1987; this is the origin of the controversy of the number of Brazilian championships of Flamengo: four five (already counting the recent title of 2009), according to CBF, or six, according to everybody else.

In 1988, CBF got back in terms with the teams, who managed to gain more voice against the Confederation: since then, the number of teams in the First Division decreased and stabilized in 20.

In the 1970s, the Brazilian tournament reaches nearly 100 teams (see figures here), obliging  big teams like Flamengo and Sao Paulo to travel all around the country. And the reason for that, of course, was not the importance of 100 teams, but because CBF, or rather the President of CBF, wanted to keep small teams happy to gain votes for the next election.

And here comes the figure of the President of CBF. The Confederation probably has a board of directors, but nobody knows anyone but the President. When one says “CBF decided”, one means “the President of CBF decided”.

For a long time, the President of CBF was Joao Havelange, who would later become President of FIFA. Since 1989, President is Ricardo Teixeira, son in law of Havelange.

Photo by: Ricardo Stuckert

Above: Ricardo Teixeira and President Lula; source: Presidency of the Republic.

Teixeira speaks for CBF. Teixeira signs all contracts. Teixeira can’t say who are the players who will play for Brazil, but he says who is the coach.

Teixeira is one of the most known, talked about and powerful man in Brazil.

CBF – Brazilian Football Confederation

Saturday, November 21st, 2009

Anyone who follows the Brazilian football team will hear often about CBF, the powerful Brazilian Football Confederation.

It is a Confederation because it is a congregation of the State Federations. In Brazil, the law determines that each State should have a Federation for each professional sport; see, for example, sites of the Football Federations of São Paulo and Rio de Janeiro, the two most powerful in Brazil; see also sites of the Confederation of Volei and Confederation of Aquatic Sports.

cbf-logoUntil 1979, all sports had, at national level, only one Confederation, called CBD – Confederação Brasileira de Desportos; until 1978, the Brazilian uniform brings the letters CBD, instead of the current CBF.

All professional football teams are affiliate to the Federation of the respective State. According to law, there are periodic elections  to choose the President and Directors of the State Federations. Still according to law, the State Federations have the power to elect the President of the Confederation.

This way of managing power in football causes some problems. In a Federation, the vote of all teams have the same weight; so, in São Paulo, for example, the vote of São Paulo FC (the team with most Brazilian championships ever) has the same weight of any team in the second division of that State. Also, in the national voting, all Federations have the same weight; powerful São Paulo has the same voice as the State of Acre, where there is barely a professional championship.

So, the President of CBF is not necessarily the most popular among the teams, much less the most popular among Brazilian citizens and fans. It is possible to happen (and it has indeed happened – the current President has been in office since January of 1989) that the President of CBF is the person with great political abilities to get votes from smaller teams or weaker States, where it is easier to influence voters.

This explains, for example, why the last match of the Brazilian team in the Qualifying for 2010 World Cup happened in Campo Grande (see video), a city in the State of Mato Grosso do Sul. That State was pissed off because it was not chosen as one of the host cities of the 2014 World Cup; the President of CBF brought the match to Campo Grande to try calm down the Mato Grosso do Sul Federation (and possibly gain a vote in the next elections).

Read more information about the Powers of CBF.