With the fast growth of tourism in Brazil, the number of people looking for accommodation with high levels of comfort, personalized services, unique decoration, discrete location (the so called Charming Hotels) is also growing.
Roteiros de Charme (Tours of Charm) is the private association which congregates the Charming Hotels in Brazil. The past year alone, more than one hundred hotels applied to join the group; however, only two of them were approved.
Hotel Villa Bahia (photo) is located in Pelourinho, heart of the Historic Center of Salvador (itself a charming World Heritage Site), in the State of Bahia; two old mansions of the 17th and 19th Century were refurbished to give place to the hotel. There are only 17 suites (with acoustic insulation), swimming pool and a terrace with a view to the Pelourinho.
The other new member of the Charming Hotels is Pousada do Engenho (Pousada = Inn; Engenho = old farm), in the city of São Francisco de Paula, about 120 km distant from Porto Alegre, in the State of Rio Grande do Sul.
The Charming Hotels are spread across 13 States of Brazil; there is at least one hotel in 10 of the 12 cities which will host matches of the World Cup 2014. Salvador and Porto Alegre, mentioned above, are two of the host cities; Brasilia and Cuiaba are the two host cities with no hotels.
Below, a sample of other Charming Hotels in Brazil.

Hotel Rosa dos Ventos, Teresopolis, Rio de Janeiro
Rio de Janeiro. None of the hotels is in the capital city. Hotel Rosa dos Ventos (photo above), in the Imperial city of Teresópolis, is the oldest member of the club (Teresópolis is where the Brazilian Confederation maintains a training center). See more hotels in Rio de Janeiro.
Sao Paulo. Likewise, no hotel in the capital city. Chateau La Villette, up the mountains of Campos do Jordão (120 km from the capital) has been Charmful since 2000. See more hotels in Sao Paulo.
Belo Horizonte. No hotel in the city. Solar da Ponte, in the Historic city of Tiradentes, is a good option. Check out hotels in Belo Horizonte.
Curitiba. Only one hotel: La Dolce Vitta, less than half an hour drive from Arena da Baixada, the stadium which will stage matches in the city. See other hotels in Curitiba.
Recife. There are three hotels near Recife, and all deserve mention. Pousada do Amparo is located in Olinda, which exhalates History, culture, music and party in every corner. Pousada Zé Maria and Pousada Teju-Açu are the best accommodation options in Fernando de Noronha, a paradisiac island off the Brazilian coast, still unknown to foreign tourists, but a favorite among Brazilians. See other hotels in Recife and other hotels in Noronha.
Natal. Two hotels. Manary is in the capital, Natal, and Toca da Coruja is in Pipa beach. See other hotels in Natal and hotels in Pipa.
Fortaleza. The only charming hotel in the state of Ceara is Orixás Hotel, about 120 km from the capital Fortaleza. See other hotels in Fortaleza.
Manaus. Anavilhanas Lodge, right in the middle of the jungle, about 180 km down the river from the capital Manaus. See other hotels in Manaus.